Friday, 18 March 2016

Introducing Free Fall’In –Zando’s Exclusive Brand Offering To Get You Autumn/Winter Ready


This season Zando.co.za invites you to celebrate your fashion individuality! Autumn Winter 16’s (AW16) sheer fashion variation has a little something for everyone, leaving nothing to be desired.

Taking inspiration from global street style and the compelling runways of Paris, London and New York, the Zando’s AW16 collection explores a fierce yet classic approach to seasonal transition. With a strong emphasis on spiced hues and faux fur with a seasonal velvet touch – textures run dense and layered. According to Amanda Lepar (Senior Buyer, Zando Women’s Apparel) “There is strong international influence for AW16 with a number of trends which one can easily relate to. From graphic black and white, sizzling punk, folksy tribe, military and an eighties comeback, Free Fall’in on Zando.co.za holds the key to style variety and perfect personality match.”

With a strong emphasis on brand offering expansion, AW16 was built to not only highlight a stark colourway, but looked to incorporate a rich mosaic of florals and geometric pattern in order to amplify styling capability.

Zando’s AW16 Collection falls into the following 3 prominent categories for both ladies and gents according to Zeane Singer (Zando’s Fashion Editor):

Trends for the ladies:

Borrowed from the Boys
This look is strongly inspired by international street culture. We like to think of it as hipster meets fashionista with a tomboy finish. Create the look with ripped boyfriend jeans, cleated side buckle boots, a soft white blouse topped with a smokey eye and soft nude lip.

Dark Romance
This luxurious look speaks for itself, a chic silhouette with a sultry twist. Ideal for career chasers with a full social calendar. Think lace detailed dress finished with a black leather jacket, velvet tie up heels and a burgundy wrap blouse. Add a vibrant masala lip for that added pop. 

Folksy
Folksy has a fierce 1970’s influence with a slightly softer tone for that ultimate transitional changeover. This girl has a youthful spirit and playful bohemian charm. Pair your curvy fit basic skinny with a suede waterfall jacket and fringe bag. Warning! Don’t leave the house without your neckerchief or round sunnies.

Trends for the gents:

Formal
A suave affair. This gentleman pairs perfectly fitted chinos with a buttonup and pocket square.

Athleisure
The definitive gym look with a futuristic flare, embrace it! The trend has evolved past its original leggings-andtee combo to its current stage: stylish sweatpants, on point sneaks and a high performance fit not meant only for the gym.

Libertine
From Brooklyn to Shoreditch, modern street culture reflects a nomadic representation of the classic blazer, ripped jeans and warm brogues – top it off with a trilby hat for that final grunge push.


To shop the AW16 collection, visit: www.zando.co.za