Wednesday, 19 October 2016

adidas Originals x White Mountaineering Fall Collection Hitting Stores Soon


This season we will see the much-anticipated return of adidas Originals by White Mountaineering. After the success of the Spring/Summer16 collection, adidas Originals design DNA is again reinterpreted through the eyes of Yosuke Aizawa.
Staying true to the White Mountaineering design philosophy, the adidas Originals by White Mountaineering partnership sees adidas’ rich sportswear history rooted in White Mountaineering’s designs, developing classic sportswear pieces reworked into exciting contemporary designs.
White Mountaineering’s signature standout panel construction is seen across a range of silhouettes, adding a technical edge to three-stripes standards. Tonal colour palettes and extended cuts highlight the collection’s stylistic edge, whilst new aesthetic touches underline the collaborative process – the 3-Stripes mark is transformed into a V-shaped chest motif and sign-off graphic, and an exclusive all-over camo print brings forth the pinnacle of White Mountaineering’s form-meets-function approach to style.
Accompanying footwear offerings see the most expansive adidas Originals by White Mountaineering range yet, bringing White Mountaineering’s design language to 3-Stripes icons old and new.
The collection drops on Thursday, 27 October 2016, at selected retailers and online at adidas.co.za.