Tuesday, 21 November 2017

adidas Originals Relaunches Crazy with Two New Styles

adidas Originals celebrates the relaunch of an iconic ‘90’s mid cut basketball silhouette Crazy, with the release of two new styles. Inspired by the clash of 90’s culture and its provocative, futuristic design, the re-release of Crazy is an unexpected take on a classic style for a new generation. To complement the audacious and bold look of the sneaker, a campaign featuring 21 Savage, Playboi Carti and Young Thug, captures the defiantly unhumble and uncompromising spirit of the shoe.

Crazy challenges humility as a barrier to creativity. In a campaign that boasts bold graphics and projects the daring, fearless spirit of the footwear, the images complement the unrelenting attitude of both the talent and the footwear styles.

Individually each rapper possesses a strong sense of style, fearlessness and confidence. As a group, these three young audacious rappers symbolize an un-humble attitude.

Retaining the Crazy ADV’s distinctive, futuristic design, the latest release sees the shoe rendered in premium nubuck across the upper, with a premium sockfit neoprene interior for optimum fit and a minimalist concealed lacing system. This is then placed atop a dual-density PU tooling with branding details in the midsole and outsole. The result is a razor-sharp modern reinvention of a basketball icon that transcends boundaries of footwear design.

The Crazy 8 ADV PK refines the Crazy 8’s aggressive silhouette, featuring a full Primeknit construction across the upper with distinctive textured stripes and vacuum-coated structural overlays. A simple concealed lacing system completes the design, accented by the shoe’s distinctive jagged tooling, complete with open windows creating subtle visual contrast.

The adidas Originals Crazy Pack drops on 23 November and will be available from adidas Originals stores, adidas.co.za and selected retailers.

Monday, 20 November 2017

First Look: Air Jordan 1 High Flyknit ‘Wolf Grey’

Air Jordan 1 High Flyknit ‘Wolf Grey’ has softly crafted material that covers the upper in a light shade of grey. This flexible material contours to the foot with chunkier sections which add support at the heel, ankle surround and across the midfoot. It makes the shoe way more lightweight than conventional leather models without sacrificing on that secure and stable fit.

All the original AJ1 details remain intact with an oversized Swoosh sitting along the sidewall as well as wings logo on the collar. These provide a nice contrast to that wolf grey colour scheme in a rich shade of brown.  A low profile midsole sits underfoot and balances the look in white. A sticky gum outsole keeps you glued across all surfaces.

The Air Jordan 1 High Flyknit ‘Wolf Grey’ is available at selected retailers.

Thursday, 16 November 2017

First Look: adidas Yeezy Boost 350 v2 'Beluga 2.0'

The adidas Yeezy Boost 350 v2 ‘Beluga 2.0’ is a new iteration by adidas and Kanye West.

Made of woven Primeknit across the upper with the side stripe coloured in grey and dark grey hues, the sneaker is detailed with orange accents seen on the ‘SPLY 350’ branding, as well as the stitching of the back heel tab. Boost cushioning and a semi-translucent grey outsole completes the design altogether.

The adidas Yeezy Boost 350 v2 ‘Beluga 2.0,’ drops on Saturday, 25 November 2016, at selected retailers.

Wednesday, 15 November 2017

First Look: Breaker Knit Sunfaded. Court Icon Meets Progressive Styling

PUMA further enriches its streetwear offerings with the introduction of the all-new Breaker. Breaking the mould and entering new territory, the sneaker takes design cues from the iconic court silhouette, the PUMA Suede, advancing the style with a new tooling.

PUMA escapes from the trend of keeping classic court sneaker and progressive silhouettes separate with the new Breaker. Keeping the features of the archive court style, the Breaker is refreshed with a bold new look. Its contemporary style draws inspiration from ‘80s counterculture of the New York and London punk scene. The provocative styling of the subculture has since become a huge influencer of modern fashion and streetwear, boasting aggressive dimensions, elevated platform outsoles and much more. Drawing upon punk-inspired aggressive dimensions, the Breaker takes cues from brutalist architectural elements with its stark oversized tooling.

First to drop in the range is the Breaker Knit Sunfaded. The new silhouette boasts a fully knitted sock-like upper, complimented with premium Nubuck leather side panels and a hidden lacing construction for ultimate comfort and sleek styling. We can expect to see much more from the Breaker, with the next-level Breaker Mesh joining the product offering soon.

The Breaker Knit Sunfaded drops in two colourways, Black and Pebble, on 10 November 2017 at PUMA stores (excluding Sandton) and selected retailers. 

Tuesday, 14 November 2017

First Look: adidas Collective Memories Release

True to the adidas Originals belief that ‘past empowers the future’, the brand has taken that statement quite literally and created a women’s head to toe look, for the archival inspired Collective Memories release.

To celebrate Originals collective memories, they dug deep into their graphics archive to discover and reveal something special. Iconic graphics from catalogues and calendars between the 1960’s and 1995 were chosen to convey inspiring stories from the past. For this pack, bold and colourful illustrations, from which key elements were identified and blown up, have been applied in an all over graphic to modern apparel and paired with authentic three-stripes 70’s inspired footwear.

On the apparel side late-'80s attitude and contemporary style meet in a turtleneck dress. Its vivid design is inspired by archival print ads, showing off a retro allover graphic. Bold hues of pink and green or purple and green flourish as a backdrop for the mottoes "I want" and "I can" superimposed on the front and back of the two key dresses. The adidas Originals flag label at the bottom signs off the look.

In footwear, the original Dragon trainers have evolved over the years from a celebrated runner to a streetwear favourite. Reintroducing the '70s archival style with modern appeal, the Flashback sneaker is built with a closed mesh upper and an aquatech print toe overlay. An EVA wedge midsole and the sawtooth rubber outsole pay homage to the original pair. The Flashback Mid honors adidas design heritage while looking forward to the future. These sneakers are built with a mesh and suede upper with a waterproof finish for wear in any weather. They feature a refined, mid-height collar, modern lace construction and a webbing heel pull.

The adidas Originals Collective Memories Collection is available from adidas.co.za, adidas Originals stores and selected retailers.

Monday, 13 November 2017

First Look: Nike Special Force Air Force 1 Mid ‘Winter Camo’

The SF-AF1 Mid Winter is extremely durable, a shoe designed for all the elements. Ripstop nylon across the rear is easily wiped clean and fully water proof. Premium leather gives the classic AF1 aesthetic across the front and sidewall complete with perforations across the toe box.

The Winter Camo SF-AF1 is particularly unique thanks to the pattern across the nylon. As always, the zip across the heel ensures that easy on, easy of functionality and a midfoot strap keeps the foot locked in place. Finally, OG Nike branding is stamped to an embroidered tongue.

The Nike Special Force Air Force 1 Mid ‘Winter Camo’ is available at selected retailers.

Wednesday, 8 November 2017

First Look: Green Cross Suit Up Summer 2017 Collection

This season Green Cross is bringing us the new Suit Up Summer 2017 collection which is styled for elegance and engineered for comfort. The men’s formal shoe collection combines the finest full grain leathers with sophisticated contemporary design. Completing the look for the boardroom and the black tie business dinner.

The collection is available at Green Cross stores nationwide.

Tuesday, 7 November 2017

PUMA Drops The B-Boy Pack As They Celebrate 50 Years Of The PUMA Suede

PUMA celebrates 50 years of the Suede ushering in unique drops that represent the varied cultures that the iconic sneaker that has been a significant part of – from music, fashion, street and pop culture. This month, the party kicks it with the B-Boy Pack.

It may have started as a sport warm-up shoe, but the Suede got busy off the court when hip-hop was born in the Bronx. Smooth suede, fly colourways and a rubber outsole for grip: instant B-boy essential. The Suede danced in the streets and hit stages around the world, remixed by new school legends solidifying its status as certified fresh #ForAllTime.

To pay homage to B-boy culture, PUMA introduces the B-Boy capsule pack that consists of PUMA Suedes, T7 Track Suits, a Tee and Accessories in OG styles and colourways.

All B-Boy Suedes come with the trademark thick grippy rubber outsoles perfect for power moves in dance battles. Fat laces fastened by gold name-plate locks make these babies legit breaker material. The kicks arrive in a special edition Suede 50 shoebox with metallic gold details and branding.

To compliment the sneakers and make a bold statement, the pack comes with the iconic PUMA T7 Tracksuit in Black and Flame Scarlet with signature 7-inch stripe down the side. The Laced Tee gives serious hip-hop swag, and a stuntin’ staple Suede Cap and classy Suede Backpack make the B-Boy uniform complete.

The B-Boy Suedes and Gear drops on 16 November 2017 at PUMA SELECT and selected retailers. 

Monday, 6 November 2017

First Look: New Balance 247 Mid

The New Balance 247 Mid has a similar design as the New Balance 247, the only major difference being the mid-cut design caused by the addition of the sock-like ankle collar.

The shoe comes constructed out of a ballistic textile upper paired up with the aforementioned engineered knit collar. 

The New Balance 247 Mid is available at selected retailers.

Friday, 3 November 2017

First Look: Nike Flyknit Trainer Night Purple

This Flyknit Trainer comes covered in a Night Purple colourway that features a soft and lightweight Flyknit covering the upper with an integrated lacing system that delivers a secure and lockdown fit.

All the OG detailing remains the same, but hidden innovations promise the best in comfort and support. Whilst the upper is predominantly purple, hits of black do make an appearance throughout. That includes the Swoosh along the sidewall as well as the threaded detailing. Underfoot sits a low profile midsole which ensures lightweight cushioning across all surfaces.

The Nike Flyknit Trainer Night Purple is available at selected retailers.

Tuesday, 31 October 2017

First Look: Nike Vapormax Flyknit Ice Flash

Nike drops a women’s exclusive colourway of the Nike Air VaporMax.

Coming with an official colour scheme noted as Ice Flash, this VaporMax comes with a Light Grey-hued upper offset by the Glacier Blue hits noted on the Swoosh, insole and translucent VaporMax sole. Tonal Grey laces and 3M reflective hits are also utilized on the shoe

The Nike Vapormax Flyknit Ice Flash will on Thursday, 2 November 2017, at selected retailers.

Monday, 30 October 2017

First Look: adidas Originals Scarlet Red Winter Adventure Pack

adidas Originals released their latest Winter 2017 Collection that includes the adidas EQT Support ADV, Forum PK, Tubular Doom, and the Seeulater Primeknit.

As the name of the collection suggests, all pairs come with a Scarlet Red colour scheme, a hue ideal for the upcoming holiday season. A combination of mesh, Primeknit, neoprene, suede, leather and nylon construction can be spotted on the new silhouettes. The tonal Scarlet Red upper is offset by hits of Light Blue, Purple, Black and White strategically placed throughout the shoe.

The adidas Originals Scarlet Red Adventure Pack is available at selected retailers.

Friday, 27 October 2017

First Look: Second Drop of the PUMA x XO Collection

Following a standout performance in Las Vegas to mark the launch of the PUMA x XO debut collection, Abel Tesfaye a.k.a. The Weeknd and PUMA officially releases the second drop.  The follow up to the sell-out PUMA x XO Parallel that dropped in August, the next release features an Olive-Green colourway of the sneaker boot complimenting a range of apparel dubbed “Deluxe Denim”.

Won’t be long until fans get their hands on the covetable denim pieces that The Weeknd has been stunting at his Legend of the Fall World Concert Tour. The collection remains a true reflection of his personal style merged with PUMA’s sport-inspired silhouettes. Raw and destroyed denim and contemporary street inspired oversized silhouettes are this drop’s recurring theme. Notable pieces are the PUMA x XO Denim Jacket with frayed details on the front and back with subtle PUMA x XO branding, statement Denim Kimono with tapered sleeves and frayed hem and the PUMA x XO Denim Pants with distressed pockets and back lower leg length. The denim look extends to accessories with the PUMA x XO Denim Duffle and Denim Cap. Signature XO silhouettes compliment the rough and rugged pieces, from the PUMA x XO Hoodie with an all-new camo pattern to Tees and Tanks that bear the PUMA x XO logo.

Rounding up the capsule range is the PUMA x XO Parallel in the latest Olive Green colourway.  Inspired by military and utilitarian gear, the PUMA x XO Parallel is a mid-cut sneaker boot that’s fully decked out in luxurious Italian nubuck leather upper. The smooth rubber midsole features IGNITE cushioning technology. The boot boasts of a contemporary blocked heel design with an extended Formstripe and co-branded labels.

The second drop of the PUMA x XO Parallel is available at PUMA SELECT and selected retailers. 

Thursday, 26 October 2017

First Look: Nike Air Max 1 ‘Los Primeros’ Latino Heritage Month

Dressed in a similar colour scheme as the OG “Sport Red” colourway. This celebrated iteration of the runner features a geometric print in Neutral Grey with a pinstriped University Red mudguard. Also added to the classic-looking model is a translucent rubber outsole. Its entire collection will come housed in a Black shoebox with “LOS PRIMEROS” text.

The Nike Air Max 1 ‘Los Primeros’ Latino Heritage Month will drop on Saturday, 28 October 2017 at selected retailers.