This season we will see
the much-anticipated return of adidas Originals by White Mountaineering. After
the success of the Spring/Summer16 collection, adidas Originals design DNA is
again reinterpreted through the eyes of Yosuke Aizawa.
Staying true to the White Mountaineering design
philosophy, the adidas Originals by White Mountaineering partnership sees
adidas’ rich sportswear history rooted in White Mountaineering’s designs,
developing classic sportswear pieces reworked into exciting contemporary
designs.
White Mountaineering’s
signature standout panel construction is seen across a range of silhouettes,
adding a technical edge to three-stripes standards. Tonal colour palettes and
extended cuts highlight the collection’s stylistic edge, whilst new aesthetic
touches underline the collaborative process – the 3-Stripes mark is transformed
into a V-shaped chest motif and sign-off graphic, and an exclusive all-over
camo print brings forth the pinnacle of White Mountaineering’s
form-meets-function approach to style.
Accompanying footwear
offerings see the most expansive adidas Originals by White Mountaineering range
yet, bringing White Mountaineering’s design language to 3-Stripes icons old and
new.
The collection drops on Thursday, 27
October 2016, at selected retailers and online at adidas.co.za.
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