Wednesday, 9 August 2017

First Look: Nike Air VaporMax Triple Black




This new Nike Air Vapormax is a women’s exclusive and arrives dressed in an all blacked out colour scheme.


Sporting a knitted upper and the signature bubble cushioning system covering the entire outsole in a tinted finish, specks of dark grey are applied along the toe cap, tongue and collar section for a touch of contrast, while finishing details include synthetic accents on the heel and Swooshes.


The Nike WMNS Air VaporMax Triple Black is available at selected retailers.

Tuesday, 8 August 2017

PUMA Drops the Velvet Rope Collection



The PUMA Velvet Rope collection began with the idea of the Velvet Rope, that dividing line between the queue and the party. You can choose to wait. Or you can choose to stand out and own the moment with a confidence that radiates and commands.

Velvet Rope is a tech-infused collection with Sportstyle and Training pieces that carry a commanding confidence in any setting. Inspiration was taken from the world in which the Velvet Rope lives. Color palettes blend autumn hues with metallic: olive and copper, navy and silver. Silhouettes stun, flatter, and support. Materials perform at any time of the day or night, from strong Lycra to soft velvet.

This collection is heavily interwoven with the ‘DO YOU’campaign, which has continued to grow traction.

The A/W 2017 Velvet Rope Collection is available at PUMA stores and selected retailers nationwide.

Monday, 7 August 2017

adidas Drop Four New Colourways Of The Pharrell x adidas Tennis Hu



The four new iterations of Pharrell’s new silhouette with adidas come covered in a lightweight and breathable Primeknit material on the majority of the upper with an EVA waffle-textured midsole down below.

The first two pairs take on a multicolour upper with one being done in rainbow-like colour and the other in pink and blue. Those two pairs are then finished off with contrasting white sole units.


The second two pairs feature an orange/peach upper and green/teal upper while both are finished off with colorful marbled soles. Additional details include Pharrell and adidas branding on the tongue and heel tab, contrast details along the collar, and the shoe’s unique minimalist lacing system.


The Pharrell x adidas Tennis Hu is available at selected retailers.

Wednesday, 2 August 2017

First Look: Air Jordan 11 Low IE Midnight Navy



Simply a more casual and lighter edition of the iconic Air Jordan 11, this iteration is made of a mixture of leather and suede accents, which is free from the classic patent leather makeup.


The tonal upper is complemented by a crisp white midsole and translucent outsole to cap off the clean two-tone design.

The Air Jordan 11 Low IE Midnight Navy is available at selected retailers.

Tuesday, 1 August 2017

Edgars x Famous Brands Launch Made Café in Johannesburg



Edgars has teamed up with Famous Brands, to launch a fresh new café concept inside Edgars, called Made Café.


The concept of Made Café was inspired by the desire to enhance the customer shopping experience, and offer them space to pause, connect and browse online for the latest fashion items.

Customers also have the added bonus of being able to get these items delivered straight to their homes, all while enjoying a delicious meal and great ambiance. It’s the ultimate destination shopping experience which infuses fashion and food; aimed at the trendy, cosmopolitan and stylish.

Made Café’s menu includes a selection of deli-style foods such as coffee pastries, sandwiches and light breakfast and lunch meals. They also offer a selection of salads for the health conscious, as well as signature decadent milkshakes to indulge any sweet tooth! The food is made on the premises from only the freshest ingredients and the presentation style is MADE to highlight the fashionable, aesthetically pleasing side of each and every delicious mouthful.



Visit the first Made Café store at the newly revamped Edgars store inside Eastgate Mall in Johannesburg.