Wednesday, 18 May 2022

adidas Yeezy 700 V3 - 'Fade Carbon'


The Yeezy 700 V3 Fade Carbon features an upper composed of monofilament engineered mesh with semi-transparent RPU overlays for structure and durability while the bootie construction provides a snug and adaptable fit.

The RPU cage has green glow-in-the-dark features that provide a unique look and feel. This model features no-tie stretch laces for easy on and off wear and comes equipped with a second set of standard laces. 25% of the components used to make the upper contain a minimum of 50% recycled content.

The PU encapsulated EVA midsole provides comfort and durability, while the herringbone rubber outsole offers unique design cues and improved traction.

The adidas Yeezy 700 V3 'Fade Carbon' drops on 6 June at selected retailers. 


Thursday, 7 April 2022

First Look: The PUMA x Batman Limited-edition Collection


Gear up, Gotham City. The PUMA x Batman limited-edition collection will be available starting 8 April, from global sports company PUMA, in collaboration with Warner Bros. Consumer Products and DC. The collection is inspired by the new Warner Bros. Pictures film “The Batman,” which released in theaters earlier this month.

The grittiness of Gotham City and the heroics of Batman stand out in this new PUMA collection by drawing inspiration from the highly anticipated new film. The full collection merges culture with sport, bringing Batman, the Batmobile and Bat emblem to life across footwear, accessories and apparel. The collection captures the essence of the film through moody colours, dramatic design elements and Batsuit-inspired cut lines and Batman graphics.


The PUMA x Batman apparel features the women’s Graphic Tee (R599), Hoodie (R1 399) and Leggings (R899) and a Track Top (R1 899), Track Pants (R1 799), Tees (R799), Hoodie (R1 599) and Shorts (R899) for men. The kids’ gear includes a Graphic Tee (R599) and Hoodie (R1 299), Shorts (R699), Crew Jogger (R999) and BB Cap R299). There’s also a BB Cap (R329) and Chest Bag (R649) for adults.

The PUMA x Batman Performance Graphic Tee (R499) and Performance Knit Short 8" (R699) drop in May. These two training items feature dryCELL technology to wick moisture and ergonomic cutlines for ease of movement that will allow fans to run through the streets of Gotham City and beyond.

Footwear will be released from May through to July and includes a twist on the classic PUMA Suede (R1 799), a Leadcat (R699) and a Court Rider (R2 399) hoops style that pays homage to Batman. The FUTURE Z 1.3 Batman FG/AG (R4 399) drops in August.

The PUMA x Batman collection will be available from PUMA.com, sportscene/Archive, X-Trend, Side Step, Shesha, Superbalist, WE ARE EGG, Totalsports and select retailers.


Thursday, 24 February 2022

Music Artist Myke Towers is PUMA’s First Global Motorsport Lifestyle Ambassador


PUMA has signed music artist Myke Towers as its first official Motorsport Lifestyle Ambassador, who will combine the worlds of music and car culture.

The 28-year-old Puerto Rican is a multi-platinum selling music artist and also the first lifestyle ambassador to sign a global deal with PUMA Motorsport to focus on streetwear and car culture. He was nominated for the Latin GRAMMY® Awards, named “New Artist of the Year” at the 2021 Latin Billboard Music Awards and his music video Si Se Da Remix has been streamed close to a billion times. Towers has over 4 billion streams to date and his best performing single Si Se Da (Remix) together with Farruko, Arcangel, Sech & Zion has accrued  almost 1 billion times on YouTube.

Myke will work with PUMA on content creation, marketing campaigns and other projects which fuse music, fashion and car lifestyle.

Monday, 21 February 2022

First Look: adidas Yeezy Boost 350 V2 - 'Dazzling Blue'

The Yeezy Boost 350 V2 Core Black/Dazzling Blue/Core Black features an upper composed of two-toned re-engineered Primeknit. 25% of the components used to make the upper contain a minimum of 50% recycled content.

The midsole utilizes adidas ́ innovative boost™ technology while a semi-transparent TPU cage wraps the boost and adds a distinct design element to the iconic model.

The adidas Yeezy Boost 350 V2 'Dazzling Blue' drops this week.


Friday, 18 February 2022

First Look: The High Court Collection by PUMA x June Ambrose


PUMA together with PUMA Hoops Creative Director and iconic image maker June Ambrose, debuts PUMA’s new Women’s Hoops category with a basketball-inspired lifestyle collection, PUMA High Court creatively directed by June Ambrose.

Ambrose joined the PUMA family in 2020 and has been an integral part in helping PUMA launch its Women’s Hoops category, redefining what it means to be stylish in sport by taking a holistic brand approach, designing different looks for women to feel empowered on and off the court. Throughout her career, Ambrose has held court in industries where she wasn’t invited to play. She has built a life and career on the foundation of being unapologetic and fierce in her vision that has always extended beyond style.

The bold female-focused collection takes inspiration from Ambrose’s philosophy that life is a sport, style is the game and basketball is the vibe. Ambrose incorporated athletic and physical elements of the game into the collection, to underscore how women are consistently winning, playing the game of life, and staying on top of their daily grind in all the positions that they hold.

Footwear features the Regal RS Renegade (R1 999), Cunning Suede Safari (R1 699) and Leadcat Glory (R699). Apparel includes the Freedom Shorts (R999), Diggins Breakaway Pants (R2 299), Ora Mesh Top (R899), Justice LS Tee (R699), Madison Coat (R2 799), Unity Crop (R1 099), Love Leggings (R999) and Timeless Tank (R699). The  Madison Beanie (R499) and Hope Cross Body Bag (R1 199) complete the collection.

The collection is available from PUMA.com, PUMA V&A Waterfront, Braamfontein and Gateway, X-Trend, Archive and Shesha.