Friday 30 June 2017

First Look: PUMA 4th of July Pack


PUMA is pulling out all the stops for American Independence Day with the launch of the 4th of July pack, starring the B.O.G. Limitless Hi, Basket Classic and Basket Heart. In tribute to the famous Land of Stars and Stripes, the all-new pack honours the annual holiday that is set to bring millions of Americans together again to commemorate that iconic day back in 1776. Following on more than two centuries years later, the celebration boasts country wide barbecues, family reunions and fireworks. PUMA brings to the table a special edition trio pack featuring those iconic Stars and Stripes in patriotic red, white and blue.

Featuring both progressive and classic silhouettes, the 4th of July pack encompasses both of PUMA Sportstyle’s progressive and classic silhouettes. For that street-inspired look, the B.O.G Limitless Hi comes in all-over white with subtle red and stripe detailing on the left shoe and blue and star details on the right. The B.O.G Limitless launched earlier this year, boasting a fully engineered EvoKNIT execution with an open breathable knit on the vamp and a close upper part to offer more support.

For a classic look, the pack offers two court silhouettes, the OG Basket Classic and the women’s new icon, the Basket Heart. Both Basket iterations have a patriotic look and feel with a red upper on the left shoe featuring white stripes and a blue Formstripe boasting white stars, with a completely reversed look on the right shoe. The Basket Classic silhouette is transformed with a woven jacquard material upper and white round cotton laces, while the Basket Heart features trademark thick laces in a Red and Blue contrasting the upper. Additional details include the ‘07’ positioned on the left heel and ‘04’ on the right heel - a subtle reference to the annual holiday.


The 4th of July Pack will be available from Tuesday, 4 July 2017, at PUMA stores and Spree.co.za.

No comments:

Post a Comment