Wednesday, 14 July 2021

First Look: Air Jordan 1 Retro High OG - ‘Electro Orange’


This sneaker is dressed in a white, electro orange, and black colour scheme. It has a white leather base with black overlays at the at the forefoot, eyelets, and swoosh.

Orange accents are applied on the collars, tongues, insole, and rubber outsole to complete the design.

The Air Jordan 1 Retro High OG ‘Electro Orange drops Saturday at selected retailers.

 

Wednesday, 7 July 2021

First Look: Women’s Air Jordan 6 - ‘Gold Hoops’


This sneaker is dressed in a white, sail, metallic gold, and barely rose colour scheme.

Taking inspiration from gold earrings, this Air Jordan 6 adds interconnected gold hoops that are attached to the shoe’s lace toggle.

Materials on this model include white medium grain tumbled leather with gold underlays, a semi-gloss lining and a milky-white translucent rubber outsole completes the design.

The Women’s Air Jordan 6 ‘Gold Hoops’ drops 10 July at selected retailers.


Tuesday, 6 July 2021

First Look: adidas Yeezy Boost 700 MNVN - ‘Blue Tint’

The Yeezy Boost 700 MNVN Blue Tint features an upper composed of lightweight polyester with no-sew overlays offering enhanced breathability, flexibility and comfort.

No-tie bungee laces allows for easy on and off wear, while reflective material throughout specific areas of the model adds unique design cues and visual interest.

The full-length drop-in Boost midsole provides the ultimate underfoot cushioning experience, while the PU midsole adds comfort and durability.

The adidas Yeezy Boost 700 MNVN - ‘Blue Tint’ is available at selected retailers.


Monday, 5 July 2021

First Look: PUMA x Rhuigi Capsule Collection

PUMA surprises with a new capsule collection in partnership with the founder and Creative Director of R H U D E, Rhuigi Villaseñor.

With its timeless design, the classic PUMA Suede has captivated millions of people throughout the years. Now, Rhuigi Villaseñor has put his own spin on this beloved classic with a Suede Mid (R2 999) version, offering a hairy suede upper with leather details and overlays, in a darker colourway.

The drop also features a curated selection of elevated apparel pieces, including the Rhuigi Track Jacket (R1 599), Track Pant (R1 599), Tee (R899), Long Sleeve Tee (R1 199), Top (R1 699) and Short (R1 199). All designs include a washed look in neutral colours and Rhuigi’s signature aesthetic incorporated throughout.

Rhuigi Villaseñor founded R H U D E in 2015 with the vision to create designs that are a cross of effortless, minimalistic styles and streetwear. The brand aims to rebel against a disciplined environment by creating clothes that express raw experiences.

The PUMA x Rhuigi capsule collection is available from PUMA.com, PUMA Braamfontein, PUMA Sandton, PUMA V&A Waterfront and PUMA Gateway from 2 July 2021.



Thursday, 1 July 2021

First Look: OP-1 PWRFRAME by PUMA


PUMA brings newness this season with OP-1 PWRFrame, an innovative style fusing street and vis-tech, standing out with a progressive design and futuristic feel. With new and exciting drops every month, the PWRFrame franchise will catch every sneakerhead’s eyes.

The OP-1 PWRFrame emphasizes pure functionality through an almost simplistic approach, taking architectural structures as a basis behind the design inspiration, while simultaneously creating a bold look through the overall silhouette.

The OP-1 PWRFrame plays with a contemporary and clean design. The upper contrasts more technical processes, like bonding and embroidery, with traditional overlay elements for a streetwear focused design. Neon accents on the PWRFrame component appear throughout all the OP-1 PWRFrame styles to draw attention to this new tech. It features a continuous ring of support from heel to midfoot – providing optimal comfort. Serving as the connecting structure between specific points on the shoe that require stability, the aesthetic of this element represents a more industrial approach.

Retailing for R2 699, the OP-1 PWRFrame is available from today, 1 July 2021 from PUMA.com, PUMA Braamfontein and PUMA V&A Waterfront, X-Trend, Archive and select retailers.