Tuesday, 31 May 2016

The Evolution of 3D Denim – Introducing the Staq by G-Star


This year, G-Star welcomes the next generation of 3D denim with the Staq pant. Under the guidance of creative consultant Aitor Throup, the Staq has been engineered into a new 3D form through an innovative skeleton taping system. “We wanted to breathe life into the jeans, so that even when they're on the hanger they look like they're being worn,” says Throup on the idea behind the Staq.


Inside the seams of both legs runs a continuous tape – one on the out seam and another at the inseam – which is tacked at specific intervals to the jean’s denim shell. It’s this innovative method that produces the Staq’s namesake “stacking” effect. The Staq pant represents the intersection of classic chino tailoring and traditional denim elements.



2016 is also the year G-Star celebrates 20 years of the original 3D denim, the Elwood. It’s fitting that as well-being a year of celebration, it’s also one of new beginnings. The Staq jean sees G-Star herald in the next generation of 3D denim, and is available in-store and online.

Monday, 30 May 2016

Introducing the Nike Air Jordan 12 Retro ‘Flu Game’


The Air Jordan 12 Retro ‘Flu Game’ is one of the most exciting sneakers for the year. The sneaker was originally released in 1997, then again in 2003 and in 2009. The 2009 pair however didn’t meet the ‘OG’ standards as they were built with a nubuck upper that included detailing on the heel as a nod to the year and points Michael Jordan scored that day.


This year, the the ‘Flu Game’ finally returns as a remastered version for 2016 and will release just like they did when they were OGs. The shoe features a tumbled leather Black upper with basketball textured Varsity Red mudguard and outsole.


The Nike Air Jordan 12 Retro ‘Flu Game’ is available at selected retailers.

PS: During the 1997 NBA Finals, the Chicago Bulls and Utah Jazz were battling it out for the Championship. During Game 5, Michael Jordan experienced flu-like symptoms that worried many if he was able to play. Despite feeling ill, he performed at his best putting down 38 points that game wearing the AJ 12 in the red and black colourway.


This sneaker is a MUST HAVE!!!

Friday, 27 May 2016

Sneakers Dropping This Weekend: New NMD’s from adidas Originals

adidas Originals will be dropping new executions of the popular NMD this weekend.


NMD_R1 WHITE


The debut adidas Originals NMD_R1 silhouette makes its triumphant return, this time stepping out in a full Primeknit construction in all white. The sleek design features the same technical welded tape overlays atop a white BOOST midsole with its signature blue and red EVA plugs that echo moments of innovation from the adidas archive. It’s the ultimate premium sneaker with iconic references to the legacy of the three-stripes.


The NMD_R1 WHITE will be available from 10am on Saturday, 28 May 2016 at AREA3, Shelflife, adidas own retail and adidas.co.za for R2999.00.

NMD_CS1 BLACK


Continuing with an aesthetic equally informed by function and fashion, the NMD_CS1's encore sees the sock-fit Primeknit textile upper rendered in a clean black colourway, which sits defiantly atop the full-length BOOST midsole with blue/black EVA inserts. Classic and progressive at once, the NMD_CS1 continues to set the new design standard for the brand with the three-stripes.


The NMD_CS1 BLACK will be available from 10am on Saturday, 28 May 2016 at AREA3, adidas own retail and adidas.co.za for R2499.00.


Thursday, 26 May 2016

New Rihanna x PUMA Creepers Dropping Today


Rihanna's best-selling PUMA creepers are hitting the stores again in new colours. The PUMA Creeper continues to harness the music and fashion feel of the revolutionary punk era remixed with Rihanna’s style and PUMA’s deep sporting heritage.

Always bringing her personal touch and creativity to PUMA’s sports-inspired silhouettes, Rihanna continues to collaborate and add edge to classic styles. . The new drop includes two new premium suede iterations: the luxe Green-Bordeaux Creeper and the stunning Black Satin Creeper featuring an all over black suede with a touch of satin on the formstripe.

The Creeper was the first shoe curated by Rihanna for PUMA. A remix the iconic PUMA Suede with a little bit punk and a little bit rebel, it continuously sold-out since the style first debuted last year, setting the trend for platform sneakers worldwide with no sign of slowing down.
Available for men and women, The Creeper drops at PUMA SELECT stores in Cape Town (Bree Street) and Johannesburg (Braamfontein).

Wednesday, 25 May 2016

NIKEiD Launches Today in South Africa



Nike.com and NikeiD is launching today in South Africa, providing a ’24-hour-a-day store’ where we can shop Nike apparel, footwear and Nike+ services.

  • Nike.com will offer Nike+ services including Nike+, NTC (Nike+ Training Club), NRC (Nike+ Run Club), and local insights into an active lifestyle from Nike’s running trainers.
  • NikeiD will enable you to customise clothing, shoes, and accessories purchased through Nike.com.

Get ready to shop Nike products and to customise your favourite sneakers on Nike.com.