First Look: AR Trainer and S.C. Premiere

adidas Originals takes inspiration from classic and contemporary contexts, presenting two distinctive silhouettes, the A.R. Trainer and SC Premiere models.

First up, the A.R. Trainer silhouette presents a refined take on an original ‘80s training shoe. Reimagining the ASC Trainer model from 1988, the shoe’s paneled construction and fluid lines offer a slightly updated expression of the era’s unique tennis aesthetic. Constructed from premium leather throughout, the shoe is finished off with an 80’s style multi-purpose training sole unit and trefoil logo branding throughout.

In contrast, the SC Premiere silhouette takes inspiration from similar roots to create a more fluid, modernized take on 40 years of the adidas court archive aesthetic. The shoe’s premium leather upper is countered by a rubber midsole with a contrast off-white outsole, while a contrast heel-tab and trefoil logo window on the lateral side completes the picture.

The A.R. Trainer and SC Premiere is available at selected adidas Originals stores and online.

First Look: PUMA x Bradley Theodore Collection

PUMA and renowned visual artist, Bradley Theodore, reunite to create a strikingly vibrant collection for 2019. Featuring Bradley’s signature colour-laden graphics with strong brushwork technique, this street art inspired lifestyle collection drops in January 2019.

A mix of classic and progressive PUMA styles, the collection highlights the artists hand-painted all over graphics, strokes and colour blocking with ‘CREATIVITY IS CULTURE’ printed under the tongue and a rubberised patch of his signature skull-icon featuring across the collection. A progressive fashion-forward running silhouette, the PUMA Thunder Bradley Theodore is designed with a soft leather upper and contrast mesh lining, while the chunky sole is decked with neon colour-blocked TPU inserts. The PUMA Capri Bradley Theodore is a classic vulcanized silhouette built with a soft leather upper featuring hand-drawn effects of tonal glossy graphics on quarter panels with the famed 'NEW YORK' script. For the classic court silhouette PUMA Clyde Bradley Theodore the artist works with his colourful hand-drawn graphics on quarter panels and a debossed 'BRADLEY THEODORE' signature on the medial side.

With apparel and accessories to complete the look, the collection features the PUMA x Bradley Theodore Reversible Bomber adorned with rubber print graphics of a skull on the left chest, paint stripes on the upper left sleeve with crossed bone artwork. Nail the streetstyle look with the PUMA x Bradley Theodore CREW that features Bradley Theodore’s signature embroidery, PUMA wordmark graphic rubber and the skull graphic print. In addition to a range of tees and track pants from the collection, the artist completes the look with the PUMA x Bradley Theodore Hip Bag featuring allover print and a curved cap with snapback adjuster.

The full PUMA x Bradley Theodore collection is available at PUMA SELECT stores and selected retailers nationwide. 

First Look: Nike Air Max 720 'Northern Lights'

The Nike Air Max 720 boasts a visible Air unit 6mm taller than any before it. With more Air directly underfoot, the 720 offers unimaginable all-day comfort and brings to life a totally new aesthetic for Nike Air. Making use of the chunkiest Air unit design yet, which is fashioned from over 70% of recycled manufactured waste, the Air Max 720 Northern Lights is painted in an all-over purple colour scheme with black accents throughout for a pop of subtle contrast.

A perforated engineered mesh upper provides the ultimate breathing experience, and down below, the newly dubbed Airbag offers wearers a nimble and buoyant feeling. 

The Nike Air Max 720 'Northern Lights' drops on the 1st of February at selected retailers.

First Look: PUMA RS-X Trophies

PUMA is keeping the momentum strong with their RS chronicles - with the launch of the RS-X Trophies, this latest iteration of the RS-X sneaker celebrates the extreme reinvention of fame in the era of social media and reality television.

As worn by South African rapper, songwriter and record producer Nasty C who scooped major awards including Best New Artist at the Metro FM Music Awards, making him the perfect fit for the RS-X Trophies. 

Built with RS technology on the midsole, the bulky silhouette with mesh and textile upper is stylishly decked with leather overlays. Elevating the look with gold accents along the quarter panels, the sneakers in PUMA Black – PUMA Team Gold colourway are embossed with a textile heel piece and moulded sockliner with specific RS branding. Completing the look with tonal laces, the sneakers are placed atop rubber outsole with a light weight midsole. 

The sneakers of the season come in two additional colourways – PUMA White-Bronze and Steel-Grey Dark Shadow. 

The RS-X Trophies drops on 1 February 2019 for R1 999 at PUMA stores and selected retailers.

First Look: Nike WMNS Air Max Dia SE

 

Decorated in a minimalist Pale Ivory, combined with contrasting black details. A striking Air unit appears in infrared, encircling the heel for contrast and additional support. You can expect an amazingly comfortable fit with this new silhouette.

Mini Swooshes are dotted around the Air Max Dia’s TPE upper in matching black and white, showcasing Nike’s signature look. A futuristically designed Air logo also appears on the tongue. Each profound Air Max unit is also housed within a thick white midsole which supports a TPE upper, similar to the React Element 87.

The Nike WMNS Air Max Dia SE - Pale Ivory/Black drops 25 January at selected retailers.