Monday, 23 October 2017

First Look: Drop 2 of PUMA x NATUREL


PUMA continues to go beyond the limits of sports style design by partnering with fresh creative talent. They have partnered with renowned US-based graphic artist NATUREL for a collaborative collection.


The PUMA x NATUREL collection consists of footwear, apparel and accessories inspired by space travel and a vision of an urban landscape on the moon, accented by military details. NATUREL spins timeless icons like the Suede and Clyde making them street wearable art. No limits, no boundaries, pure NATUREL.



Following on from the success of the first drop in July, the second drop of the PUMA x NATUREL collection releases is available at PUMA SELECT and selected retailers.

Wednesday, 18 October 2017

First Look: PUMA x HAN KJØBENHAVN - Scandinavian Simplicity and Functionality Merged with Sport-Inspired Designs

PUMA enlists Danish high-end streetwear brand, Han Kjøbenhavn, as a new collaborative partner for this season. Simplicity and functionality are cornerstones of Scandinavian design, and Han Kjøbenhavn takes them to an extraordinary place. Founder and creative director Jannik Davidsen innovates with contemporary expression and a fondness for his stomping ground of Copenhagen, Denmark. For this collection, he channeled his upbringing, local sports, and suburban architecture for inspiration. The goal was to surprise. Apparel uses unexpected material mixes such as rayon, jersey, and twill. Footwear serves up bright muted colours that are simultaneously fresh and nostalgic. Finally, light, checkered wool pays homage to the iconic trench coats worn at the local football stadium.

PUMA and Han Kjøbenhavn tapped into both PUMA’s archive and new progressive styles this season, seamlessly fusing sport and fashion. The creative director gives his take on a renowned classic with the PUMA x HAN KJØBENHAVN Clyde Stitched, refreshing the silhouette with whole new look and feel, dressed in premium leather upper that’s stitched to the tooling, adding a touch of sophisticated Scandinavian style. This rendition of the Clyde is all about subtlety wherein the co-branding is visible only on the lateral side, keeping it clean and refined. The collection also boasts of featuring PUMA’s new progressive style, the Tsugi Kori, in a new collaborative iteration. The bold, futuristic style is merged with luxurious materials and muted tones. The upper consists of a mixed of plush suedes and leathers combined with an elongated knitted, sock-like ankle collar all atop the Tsugi tooling.

Extending to apparel the collection includes standout pieces made of the premium and luxurious fabrics and materials. The Trench Coat is inspired by the iconic trench coats that once filled Copenhagen’s football terraces, this statement piece features rich wool and clean PUMA x HAN KJØBENHAVN embroidery – a design approach that lets the silhouette do the talking with its stand up collar and regular coat length. With Danish weather and architecture in the bones, HAN KJØBENHAVN spin that inspiration into a sweater with a premium, 3-layer bonded fabric construction with a stand up collar. Contrasted PUMA x Han Kjøbenhavn embroidery and a gold zipper finish this style to a premium piece. Throughout the collection there are a couple of themes, muted colours, and upscale materials.

Completing the range is the Backpack that possesses a clean and nostalgic character. Multiple straps allow this versatile silhouette to be worn as a backpack or a shopper. Thoughtful details such as the fleece-lined front pocket and the metal fixture on the strap promise to keep your glasses safe on any occasion.
The PUMA x HAN KJØBENHAVN collection is available at PUMA SELECT and selected retailers.

Monday, 16 October 2017

First Look: adidas NMD R2 Japan Pack Core Black


adidas Originals expands their “Japan” Collection with their latest adidas NMD R2 release dressed in Core Black.


This adidas NMD R2 comes constructed out of a Primeknit upper that has been coloured in black with a subtle texture placed throughout. Additional features include a black leather heel tab, an elastic ankle, “The Brand With The Three Stripes” text in Japanese on the Three Stripes branding on the side panels, a full-length white Boost midsole, and a gum rubber outsole.



The adidas NMD R2 Japan Pack Core Black is available at selected retailers.

Friday, 13 October 2017

First Look: PUMA Kiku Pack


PUMA is launching the all-new Kiku Pack, drawing inspiration from Japan and its tradition of enjoying the fleeting beauty of flowers throughout each season. The Kiku Pack is named after the “Kiku no Sekku”, also known as Chrysanthemum Day – one of Japan’s five ancient festivals that is celebrated on the 9th day of the 9th month.


Inspired by the chrysanthemum, known in Japanese as ‘Kiku’, the flower itself holds huge cultural significance in Japan as not only a national symbol but also the seasonal flower of September. Following on from PUMA’s beautifully intricate Hanami Pack in March to usher in the spring season, the Kiku Pack celebrates the start of Autumn in the Northern Hemisphere.


The Kiku Pack sees the introduction of new versions of the Clyde Fashion, Blaze Cage, and Platform Mid, executed in soft white leather with embroidered floral detailing. More information on each product can be found below.



The Kiku Pack is available from today, 13 October 2017, at PUMA SELECT selected retailers.

Wednesday, 11 October 2017

First Look: Nike Air Zoom Generation QS “First Game”



Nike Basketball will retro the Nike Air Zoom Generation First Game shoe that LeBron James wore during his first NBA game on October 29, 2003 on the road against the Sacramento Kings. This is a follow up to the Nike Air Zoom Generation that debuted back in January 2017 as a nod to LeBron’s Cleveland debut.



The Nike Air Zoom Generation QS “First Game” will drop on Saturday, 14th of October 2017, at selected retailers.