First Look: PUMA Mirage Mox

PUMA is adding the Mirage Mox to its newest product franchise: Mirage, a growing selection of Futro styles and a mashup of retro sneakers with futuristic inspiration. Mirage Mox takes design cues from the '90s running shoe and transforms them for today’s sneakerheads. 

The Mirage has been in the PUMA family for close to half a century, first introduced as a lightweight track and field shoe and then reissued as a jogging shoe in the 1990s with a die-cut eva midsole.

With a revamped design that brings new perspective to street style, the Mirage Mox is inspired by the world of electronic music and DJs with trippy, bright accents of colour, eye-catching layers of materials, a unique TPU piece in the heel and futuristic elements. The iconic overlay on the forefoot is a direct link back to the Mirage OG and pays homage to the shoe's history.

The Mirage Mox retails R2 299, Mirage Mox and is available on PUMA.com and at PUMA Select stores and select retailers.

First Look: Air Jordan 4 Retro SE - 'Sashiko'

Dressed in a Deep Ocean, Sail, Cement Grey, and Fire Red colour scheme. This Air Jordan 4 features patchwork uppers with Japanese motifs, mismatched liners, laces, and tongues along with a semi-translucent heel tab.

A Sail midsole atop a translucent outsole housed in special edition packaging completes the design.

The Air Jordan 4 Retro SE - 'Sashiko' drops Saturday 5 December at selected retailers.

PUMA and Charlotte Olympia honour the superwomen of the circus

PUMA and Charlotte Olympia, have come together again for a collection of footwear, apparel and accessories honouring the strong, beautiful and different representations of femininity of superwomen of the circus, with a spotlight on acrobats. 

A hula hoop performance by ‘The Amazing Amazi’ showcases the collection for the campaign video, unifying the pieces and inspiration as one. Charlotte Olympia’s signature whimsy and playfulness lend themselves perfectly to the theme, creating a fun and inspiring PUMA x Charlotte Olympia collection. The pieces include a mix of streetwear and sporty, tight-fitted silhouettes with circus-inspired finishings. Beautiful details like embroidery, ruffles and unique cut lines add a feminine touch to the dark silhouettes in black and burgundy.

The footwear features a mix of natural, soft materials with high shine meshes and metallics, brogue detailing and ruffles on iconic PUMA silhouettes. The PUMA x Charlotte Olympia Cali Wedge (R2 199) and Mile Rider (R1 999) will be available at PUMA.com, PUMA Select, X-Trend, Superbalist and Madaiza and you can find the PUMA x Charlotte Olympia Rise NU (R1 999) and Pulsar (R1 999) at PUMA Select or PUMA.com.

Apparel includes the PUMA x Charlotte Olympia Loose Fit Tee (R549) and Cropped Crew (R999), available at PUMA.com, PUMA Select and X-Trend as well as the PUMA x Charlotte Olympia Sweatpants (R1 199) which you can cop from PUMA Select and PUMA.com.

The PUMA x Charlotte Olympia collection drops on 4 December 2020.

First Look: Air Jordan 1 Retro High OG - 'Dark Mocha'

This sneaker features a dark mocha colour scheme, giving it a clean and subtle look.

A black leather Swoosh, Jordan Wings logo on the ankle and Nike Air branding on the tongue pays homage to branding that can be found on the original 1985 Jordan 1. A Sail midsole and black outsole complete this Black Toe design.

The Air Jordan 1 Retro OG High - 'Dark Mocha' drops 5 December at selected retailers.

 

Check out the Super Mario 3D All-Stars Collection by PUMA

Created to commemorate the 35^th anniversary of the Super Mario Bros. franchise, the latest drop features iconic Super Mario game colours, graphics and fan-favorite characters throughout.

The inspiration for this unisex footwear and apparel collection comes from the Super Mario 3D All-Stars™ game featuring three of Mario’s greatest adventures: Super Mario 64™, Super Mario Sunshine™ and Super Mario Galaxy™.

The design of the Future Rider Super Mario 64 (R1 999) takes nods from Super Mario’s first 3D adventure and his recognizable red and blue outfit, Wing Cap and the game’s landscape colour palette. Additional details include a set of bricks on the midsole, a wing embellishment on the heel and a Super Mario 64 hangtag.

The Future Rider Super Mario 64 as well as the Nintendo Knit Short (R1 499), Nintendo Tee (R799), Nintendo LS Tee (R999) and AOP Nintendo Hoodie (R1 999) is available from PUMA.com and at PUMA Select.

In 2007, Super Mario Galaxy took Mario out of this world and transported him into deep space. Also dropping on 27 November 2020 at PUMA Select and PUMA.com, the RS-Fast Super Mario Galaxy (R2 899) has a black, purple, white and metallic silver colour palette with a galactic print. Mario’s sidekick, Luma, is clearly noticeable throughout the design.

Dropping on 4 December, the Future Rider Nintendo Entertainment System™ (R2 499) shoe pays homage to Nintendo’s original console. The grey, red and black colour scheme is a direct nod to the system’s design and the tag on the shoe’s tongue features the cover of the first-ever Super Mario Bros. game. Other fun embellishments include the Power and Reset buttons and a hangtag shaped like the Classic NES™ Controller. Available from PUMA.com and at PUMA Select and Shelflife, as well as in kids (R1 999) and infant (R1 499) sizes at PUMA Select and PUMA.com.

Although not available in South Africa, the collection also features an updated take on the PUMA Clyde and a version of J. Cole’s signature basketball shoe: the RS-Dreamer.