Spring
Summer 2015 will see PUMA collaborate on a second collection with celebrated New York
creative Vashtie Kola. Famed for being at the forefront of the Downtown New York
City scene for over a decade the director, filmmaker, artist, designer,
creative consultant and DJ has become a style icon with worldwide influence.
A quintessential New York
girl, Vashtie symbolizes the intersection of drive, talent and culture,
strengthening the notion that New York nurtures creative minds. Since
establishing herself in New York in 1999 she has grown into a force melding art
and style with her personal touch.
Vashtie’s second
collaboration with PUMA is an evolution and extension of her previous line,
taking key PUMA sportswear pieces and reinventing them to create current street
styles.
This is the second drop
in PUMA’s second collaboration with Vashtie. There are two additional
silhouettes included in this drop: The Trinomic XT2, which is available in
black and white (R2 499) and the States Mid, which is available in black-iris
(R2 699). New York’s sweetheart, Vashtie, adds rich embossed nubuck to the XT2
silhouette for a tonal key look. While the States Mid has maintained its
classic design, with Vashtie injecting her playful style in terms of textures
and colour-ways.
The apparel’s balance of
street and soccer sportswear provides an edgy “sports luxe” range reflecting Vashtie’s
style. The PUMA x Vashtie Soccer Jersey (R899) is a ‘90s twist on a current
trend, while the PUMA x Vashtie Tank (R499) uses PUMA archive branding to
create a classic look. The PUMA x Vashtie’s leggings (R899), with their choice
of all-over prints, are the essence of the collaboration - taking iconic pieces
and recreating them with a streetwear twist.
The second installment of
the PUMA x Vashtie collection can be found at SELECT stores in Bree Street,
Cape Town and Braamfontein, Johannesburg as well as X–Trend and Madaiza.
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