Sparks fly as the collective energy of action girls everywhere
ignites in the new adidas StellaSport Spring/Summer 2016 collection which hit
stores on 14 January 2016. Inspired by the effortless cool of the 70’s and
-California summers, the collection captures the energetic spirit of the season
with a playful and unexpected range of apparel, footwear and accessories.
Rainbow lettering, tie-dye texturing, and graphic rose prints are brought to
life as they showcase the vibrant dynamics of the urban playground and
capabilities of the collection.
Commenting on the range, Brett Burgees, Head of Training at
adidas South Africa commented, “The new range once again brings to life all
that is the adidas StellaSport girl – young, current and vibrant, looking to
make a statement and stand out. It is performance wear with a pop, perfect for
various types of training or simply going for a walk with friends while looking
incredibly stylish. It is the season’s must have performance apparel for the
ever-ready-for-action girl, with patterns and textures to suit any mood.”
This season sees action girls create magic on the streets in
monochrome silhouettes with gradient rainbow StellaSport lettering. The
all-black nylon hoodie was designed for movement and engineered with
Climastorm© technology, allowing true outdoor warriors to remain unstoppable.
Urban cliques showcase their skills without feeling the heat in the cool
organic cotton of the Climalite© Logo Tee in white or grey and go further in
the bold performance jersey Sport Tight in black all over print, which also
features compression support. Built to keep up with the daring decisions of the
wearer, this season’s Ively Shoe in black is made from breathable fabric and
cushioned with new Bounce© technology to cope with quick, multi-directional
movements.
The collection moves into playful tie-dye textures that
encapsulate spirited summer vibes to inspire action girls to get moving. Go
bold and embrace a top-to-toe look with the Tie Dye Tank, Jacket and wet-look,
drawstring Woven Short. Finish this energetic colour explosion with the brand
new adidas StellaSport Zilia Shoe, ideal for high-intensity training. Built as
a one-piece construction, super flexible Adipure© sole technology allows for
unrestricted movements and activates the muscles to create the illusion of
barefoot running. Strategically placed cut-outs ensure maximum breathability
and comfort, whilst a tie-dye sole and glow-in-the-dark strap guarantee
standout style into the night.
Vibrant coral-red rose prints meet with sporting silhouettes for
an urban take on spring blossoms. Create a look that pops with the Rose Jacket
and the Climalite© Rose Bra, a padded and non-padded racer-back construction,
which provides statement support, whatever the occasion. Pair with the yellow
banded Climalite© Rose Sport Tight and the high-top Irana Shoe in new
colour-ways, to create a fierce all-over look that moves effortlessly from the
studio to the dance floor. Offering superior ankle support, the Irana Shoe
features high-traction technology, to enable action girls to throw shapes in
sync with their crew all night long. As temperatures soar, jump head first into
the waves with the supportive rose print Swimsuit.
Set the benchmark high and step into the spotlight in this
season’s must-have Onesie. Inspired by old-school wrestling silhouettes, this
dynamic one piece allows total freedom of movement, whilst Climalite© keeps
sweat at bay. Layer-up and create the ultimate sports style statement with
energetic and fresh azure blue and green separates; the grey Cropped Tank and
the bright green Hoody with logo print with Knee Socks support those quick-fire
efforts. The ultra-slick Waistbag in bright red and green keeps belongings
safely packed away, whilst the Ivory Shoe offers a cushioned outersole to
support stylish action girl’s for miles.
The Spring/Summer 2016 adidas StellaSport collection is
available at adidas retail stores and selected sports retailers from 14 January
2016, as well as online https://shop.adidas.co.za/women/
.
